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Mobile
Operators & MVNOs
The challenge
set by next generation mobile networks is daunting, and uncertainty prevails regarding consumer behaviour, mobile OS platforms
killer apps and technology. M-Squad has been involved in the market since
its launch, and has a thorough understanding of mobile consumers and businesses,
as well as the challenges that operators face in delivering the right
services rapidly. M-Squad helps operators and MVNOs address these challenges
bringing together its broad experience of the mobile world from the perpectives
of the operator, the content or application provider, and the end-user.
M-Squad also acts as a fast conduit for application providers.
What M-Squad can do for you:
Consumer Services
- Market analysis, business strategy, sales and
marketing concepts, financial modelling, pricing
- Consumer behaviour, usability and mobile devices
(with partners)
- Application/application portfolio evaluation
- Application fitness check – predicting
and solving problems during the design to launch process
- Finding world-class applications/application
broking
- Winning Time to Market - Optimising processes
and partner management to integrate content, application and technology
providers
Business Solutions
- Strategy and needs analysis of corporates for
mobile business solutions (Worker type, Application type, Industry,
LE vs. SME, …)
- Sales and marketing strategy, partner selection,
partner programmes to maximise the combined impact of the mobile operator
sales force, system integrators, and other corporate influencers
- Mobile operator salesforce training
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